Renaissance West Midlands Training

This one day explores the many different ways in which text is used in museums. Workshops will cover:

Exhibitions:

Learn about the approach to text and interpretation being used at one of the leading museums in the region; Birmingham Museum and Art Gallery.

Press Releases:

How to produce effective press release

How to brief your press/marketing officer

Why targeting are critical factors

What journalists want from you

Tricks of the trade.

Websites:

Find out how how to tailor engaging text for the web.

How the words used in your headings, titles descriptions and content can determine the search engine position of your website.

Who should attend: Those who are involved in writing for exhibitions, marketing and websites for their museum or gallery.

To book a place

Please download, complete and return the application form to:

rafeela_akhtar@birmingham.gov.uk